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    <loc>https://johnledwith.football/appointments</loc>
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    <lastmod>2025-06-28</lastmod>
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  <url>
    <loc>https://johnledwith.football/home</loc>
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    <priority>1.0</priority>
    <lastmod>2025-07-01</lastmod>
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      <image:title>Home - HIGFFL.org</image:title>
      <image:caption>John rebranded the HIGFFL and Riptide. He also designed the Aloha Classic logo. He built HIGFFL.org. The site is currently under new creative direction.</image:caption>
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      <image:title>Home - Gay Bowl XX Logo</image:title>
      <image:caption>John designed the first logo to be created in the updated Gay Bowl brand system he created. This new system provided a framework that included the NGFFL logo (missing from all previous Gay Bowl logos) and allowed flexibility within the frame.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751340952929-ZU9U4NIMKZHVPTX4T5AD/JOHN%2BLEDWITH%2BFOOTBALL%2BPORTFOLIO14.jpg</image:loc>
      <image:title>Home - Gay Bowl XXIII Graphics</image:title>
      <image:caption>John designed the NGFFL graphics at the host hotel in Seattle at Gay Bowl XXIII.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751249694707-Z11XFDXLUELIG0YVDI6Y/JOHN+LEDWITH+FOOTBALL+PORTFOLIO+26.jpg</image:loc>
      <image:title>Home - Aloha Classic Team Photos</image:title>
      <image:caption>John created the Aloha Classic brand and went on to co-chair the first 2 iterations and chaired the subsequent 2. He led the communication efforts to register local and mainland players and created uniform designs for 5 tournaments.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751249809129-YS39ZHJD0P38STN1UQ6R/JOHN%2BLEDWITH%2BFOOTBALL%2BPORTFOLIO13.jpg</image:loc>
      <image:title>Home - NGFFL Bylaws</image:title>
      <image:caption>John was called upon to update several documents for the NGFFL and make available to the league members via NGFFL.org.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751238058666-KUGZLUH6EC47XNG17WX6/JOHN+LEDWITH+FOOTBALL+PORTFOLIO12.jpg</image:loc>
      <image:title>Home - Gay Bowl XXIV Medals &amp;amp; Trophies</image:title>
      <image:caption>Starting in 2023, John suggested the inclusion of the Gay Bowl and NGFFL logos on each medal and award at NGFFL tournaments. These are the medals for Gay Bowl XXIV.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751238059154-5VJ3QN776PR6VY1I2PIX/JOHN+LEDWITH+FOOTBALL+PORTFOLIO11.jpg</image:loc>
      <image:title>Home - HIGFFL Sportsmanship</image:title>
      <image:caption>In 2022, as HIGFFL commissioner, John introduced a league-wide sportsmanship code and inclusion statement in response to record growth ahead of Gay Bowl XXII. The statement was shared with every player and prominently displayed at games throughout the season.</image:caption>
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      <image:title>Home - Game Photography</image:title>
      <image:caption>Sidelined by injury in 2015, John kept contributing by photographing games, celebrating touchdowns, and delivering real-time updates that brought the league to life on social media.</image:caption>
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      <image:title>Home - Gay Bowl XXI</image:title>
      <image:caption>NGFFL Commissioner Shiego Iwamiya tapped John to design the brand for post-pandemic Gay Bowl XXI, continuing the logo system he originally created for Gay Bowl XX.</image:caption>
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      <image:title>Home - Gender Identity on Uniforms</image:title>
      <image:caption>As commissioner, John introduced optional gender identity labels on uniforms to reflect the league’s growing diversity and create a more inclusive game-day experience. This quiet but powerful change helped players share their identities with pride and set a new standard for the HIGFFL.</image:caption>
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      <image:title>Home - HIGFFL Mission Reinforcement</image:title>
      <image:caption>To reinforce the league’s mission and build visibility, John photographed every player in front of this banner for the 2021–2023 seasons. The portraits served both as a powerful visual statement and a practical tool for captains during the player draft.</image:caption>
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      <image:title>Home - Uniform Design</image:title>
      <image:caption>From 2016 through 2023, John designed the uniforms and branding for the Honolulu Riptide teams (taking a break in 2022).</image:caption>
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      <image:title>Home - Updating HIGFFL’s Mission &amp;amp; Vision</image:title>
      <image:caption>As commissioner, John led the refinement of HIGFFL’s mission to boldly reflect its values on and off the field. Centered on inclusion, community, and giving back, the new vision became a rallying point for the league’s future.</image:caption>
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      <image:title>Home - Gay Bowl XXII Logo</image:title>
      <image:caption>Designed by John, the Gay Bowl XXII logo reimagined his original Gay Bowl XX mark with a lush backdrop of Hawaiian leaves and flowers. It showcased how the logo system he created could flex for local flavor while maintaining national brand consistency.</image:caption>
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      <image:title>Home - Ritide Uniform Design</image:title>
      <image:caption>A Honolulu Riptide player in action, sporting one of the many iconic uniforms designed by John Ledwith. From 2016 to 2021, and again in 2023, John brought consistency, creativity, and unmistakable style to the team’s identity proving that great design isn’t just about looking good, it’s about showing up as one.</image:caption>
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      <image:title>Home - HIGFFL Gives Back - Gregory House</image:title>
      <image:caption>In 2023, inspired by John's push to keep service at the heart of the league, HIGFFL launched a season-long cereal drive to support Gregory House, a Honolulu nonprofit serving people living with HIV. With help from board members and players, cereal donations became a weekly tradition that turned game days into a chance to give back.</image:caption>
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      <image:title>Home - NGFFL 20th Anniversary</image:title>
      <image:caption>Then commissioner, Shigeo asked John to create a identity to mark the 20th anniversary of the NGFFL in 2022. The mark was included on merchandise available at Gay Bowl XXII.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751238065978-M8N0MDANE11CIA036NMR/JOHN+LEDWITH+FOOTBALL+PORTFOLIO2.jpg</image:loc>
      <image:title>Home - Bringing the Gay Bowl Brand to Life</image:title>
      <image:caption>John spearheaded the concept and execution of bringing the Gay Bowl XXII to life (literally–with native plants) for the event. It served as a backdrop for photography and set a standard that would be repeated at future Gay Bowls.</image:caption>
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      <image:title>Home - NGFFL Templates</image:title>
      <image:caption>NGFFL Director of Officials, Lance Burage approached John to design a template for an annual award given to referees. John’s pro-bono work provided options and Lance chose this template that will be used for upcoming and future Gay Bowl Gold Whistle Award winners.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/68606749293ca176c74e6859/1751249692307-UEIXOR43EBYIRW7198N0/JOHN+LEDWITH+FOOTBALL+PORTFOLIO+23.jpg</image:loc>
      <image:title>Home - HIGFFL 10th Anniversary</image:title>
      <image:caption>To mark HIGFFL’s 10th anniversary, Commissioner John Ledwith created a bold visual identity celebrating the league’s diversity—featuring the expanded Pride rainbow and inclusive silhouettes that redefined what team looks like.</image:caption>
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      <image:title>Home - Gay Bowl XXIII Logo</image:title>
      <image:caption>John collaborated with the Gay Bowl XXIII Seattle organizing committee to design a logo that captured the spirit of the Pacific Northwest. Using the visual system he developed for NGFFL, the mark featured bold silhouettes of mountains, forest, and water, grounded in Seahawks-inspired colors for a distinctly local identity.</image:caption>
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      <image:title>Home - Gay Bowl Trophy Placard Design</image:title>
      <image:caption>For Gay Bowl XXIII, John recognized an overlooked detail, the trophies, and reimagined them as branded extensions of the event experience. By incorporating the event and NGFFL logos into the design, he elevated both the awards and the league’s visibility with a smart, unified finish.</image:caption>
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      <image:title>Home - Gay Bowl Brackets</image:title>
      <image:caption>Board member Tom Ensminger tapped John’s talent for translating complexity into clarity, asking him to create large-format bracket graphics for Gay Bowl XXIII and XXIV. John’s sharp visual thinking helped teams track their tournament path in real time—no WiFi, no confusion, just smart, accessible design.</image:caption>
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      <image:title>Home - Award Design</image:title>
      <image:caption>John’s successful application of Gay Bowl branding to awards led the NGFFL leadership to ask him to extend to the Sin City awards.</image:caption>
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      <image:title>Home - HIGFFL Gives Back - HHHRC</image:title>
      <image:caption>In 2022, John led a league-wide volunteer effort to assemble safe-sex kits for the Hawaiʻi Health &amp; Harm Reduction Center. The initiative was part of his ongoing push to make “HIGFFL gives back” more than just a slogan.</image:caption>
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      <image:title>Home - HIGFFL Gives Back - IHS</image:title>
      <image:caption>In 2020, John spearheaded the HIGFFL community initiative to keep the spirit of the league alive off the field. Under his leadership, HIGFFL gives back by preparing and delivering over 200 meals to the Institute for Human Services.</image:caption>
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      <image:title>Home - Gay Bowl XXVI Logo</image:title>
      <image:caption>John was asked by the Minnesota league to design the logo for their bid to host Gay Bowl XXVI. Using the logo system he created for NGFFL, he provided the team with 5 options and the team selected this one.</image:caption>
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      <image:title>Home - HIGFFL Gender Identity Stickers</image:title>
      <image:caption>By 2022, John’s ongoing emphasis on inclusion was reflected in the continued use of customizable gender identity stickers for players. The initiative supported the league’s growing number of ally and women’s+ participants and helped affirm each player’s identity.</image:caption>
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      <image:title>Home - Gay Bowl XXIV Graphics</image:title>
      <image:caption>John designed a comprehensive set of NGFFL-branded posters for Gay Bowl XXIV, featuring images from all 28 member leagues and past tournaments. He sourced the images, created the layouts and wrote the aspirational copy. He provided this work pro bono as part of his ongoing commitment to the league.</image:caption>
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      <image:title>Home</image:title>
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